Are you sure you know how to write an article?

To cross the magic barrier, feel the creative adrenaline, imperceptibly find yourself in the advanced stage of writing and, flushing, head for the goal which you see more and more clearly on the horizon…Oh! Must this first step be so difficult, must it come at the cost of a suffering body and soul? Or maybe it can be taken painlessly?
Marta Tomasiuk

Marta Tomasiuk

To put it simply, a ninja. She works fast, precisely and soundlessly – Aude customers appreciate her wonderful skills and great ideas. They also value her composure and balance, especially important in crisis situations. Our ninja always keeps a level head and is always there for our customers.

★ 6 minutes czytania

You have this great idea for an article. It’s going to be awesome! You just need to sit down and write it. So you sit down and… it turns out it’s not that simple. Where to start to start well?

Remove distractions

You’d have to be really tough to be able to focus on your task when there’s plenty temptations around, and they’re only a click away from you. When you’re about to write something, make sure you’re cut off from all distractions: Facebook, messengers, phone, or even… a plate with your favorite pie brought by a near neighbor. If you concentrate best in silence, work in silence. And if it’s Prokofiew or Bob Marley that exhort you to action, telling you that “every little thing gonna be alright” – put earpieces on and get to work!

Have a plan

Outline, prospectus, framework – whatever the name. It can be very general, but it will let you stick to the frame and avoid unnecessary digressions or, in the worst case, losing the plot. A plan will be especially helpful with long, complex and difficult texts. In the case of more casual articles (like this one) a general outline will do the job, even in the form of freehand scrawling. A plan can give you much more than you might think – most importantly, it gives you the comfort of knowing you are not going to forget about anything when you let your creativity run wild.

Want to find out more about planning? Click here(“Is planning worth a while?”)

Be free!


At one meeting, while we were discussing topics for our blog, our boss told us about her way for writing. It is so called free writing– a technique allowing to get into the rhythm of writing. Ula gets up early in the morning, when the rest of the family is still asleep, and she covers an empty sheet of paper with words. She keeps writing for about 10 minutes, going around a chosen subject, but also digressing from it. Free writing is all about uncontrolled, quick and direct writing, in which you don’t have to worry about word order, punctuation, or even logic (these elements will be important later on). You then read the whole thing and fish out anything that you can use for your article.

Note – free writing will only make sense if you write by hand! My first reaction was to get my laptop and open the text editor. Meanwhile, it is the effort of your hand and the discomfort of squeezing the pen that stimulate your gray matter and let you open the door to the deepest layers of your mind ☺

Free writing can be used as a warmup before proper writing, a way to regain inspiration, or as an imagination building exercise. It really works! Warming up like this regularly boosts creative thinking, expands your horizons, allows you to learn about your own capabilities, such as your range of words – not just business-related. You may also notice that you tend to use a given phrase too often, in which case you should learn to replace it with another one.

Other (hand!) methods for boosting creativity include crosswords, word games and sudoku. If you think this kind of entertainment belongs to elderly ladies waiting at a doctor’s office, let go of stereotypes and follow the example of the patients who clearly know how to train the mind. And they know how important it is!

Find your time

The time of the day is important. Maybe you are more effective in the morning, or maybe at night. Or maybe you get inspired in the least expected moments. It is worth listening to the rhythm of your body. Hemingway (just like our boss) used to get up early with his mind wide open. But if you’re not the lark type of a man, you might choose to work at night, like Proust, for instance. Don’t exaggerate, of course, especially if you need to get up early. And if you’re thinking about something completely different and the inspiration simply won’t come, go for a walk, read something interesting, give yourself a moment.

Fight the beastly “now”

results of procrastination

Procrastination is one of the biggest enemies in any work, not only writing. If you never ever had to fight that enemy, please accept my sincere congratulations. Usually, it turns out that even if you had cut yourself off from Facebook, your phone, and the pie from your neighbor is long gone, there are still things you “need” to do. I haven’t called a friend for two weeks, she might think I feel offended, I should call. Oops, I was supposed to check if there are still tickets for “Nabucco” this season, if I don’t do it now they’ll be sold out! I just must clean up this drawer, it’s impossible! Oh, I still haven’t tried that tea I got for Christmas. What’s that noise coming from the bathroom? Ah, the laundry’s done…

If you know what I’m talking about, you probably also know that it’s enough to get started, and all the things you “must” do right now will get pushed to the background. So I recommend free writing, followed by setting yourself consecutive steps, at the end of which you will get a small award (a cup of tea maybe?). In difficult situations, I also use help from my personal motivator. My sister is perfect in that role. As a teacher, she is so good at motivating me to go through the next stage – even on the phone – that when she calls me after the appointed time and the stage is still not completed, I get so ashamed that I don’t want to get through this another time…

Just make the first step

It is really the most difficult one. Then you catch the wind and there comes adrenaline and the flush on your face. So there’s no point postponing – the more often you fight your tiny weaknesses, the easier it becomes. And you can stop asking yourself that rhetorical question after completing every task: Why didn’t I do it earlier on?

Kategorie: school of contentic

Leave a Reply

Your email address will not be published. Required fields are marked *


Wartościowy artykuł raz w tygodniu na Twoją skrzynkę.

Zero spamu. Przestaniemy być ciekawi, wypiszesz się w każdej chwili.

Oświadczam, że dane podaję dobrowolnie w celu zapisania się do newslettera, a Administrator danych – spółka AUDE sp. z o.o. z siedzibą w Warszawie (02-620), ul. Puławska 118A, KRS 0000216511, REGON 015796792, NIP 5252306020 – przekazał mi informacje, o których mowa w art. 13 ust. 1 i 2 Rozporządzenia Parlamentu Europejskiego i Rady (UE) 2016/679 z dnia 27 kwietnia 2016 r. w sprawie ochrony osób fizycznych w związku z przetwarzaniem danych osobowych i w sprawie swobodnego przepływu takich danych oraz uchylenia dyrektywy 95/46/WE (dalej jako „RODO”) – informacje te są dostępne tutaj. Wyrażam dobrowolnie i w sposób świadomy zgodę na przetwarzanie przez spółkę AUDE sp. z o.o. z siedzibą w Warszawie (02-620), ul. Puławska 118A, KRS 0000216511, REGON 015796792, NIP 5252306020 moich danych osobowych w celu otrzymywania newslettera i przekazywania mi informacji o oferowanych przez nią produktach, usługach, promocjach i konkursach przez czas niezbędny do realizacji wyżej wymienionego celu, aż do cofnięcia wyrażonej zgody.

Wyrażam zgodę na otrzymywanie od spółki AUDE sp. z o.o. z siedzibą w Warszawie (02-620), ul. Puławska 118A, KRS 0000216511, REGON 015796792, NIP 5252306020 informacji handlowych drogą elektroniczną na podany przeze mnie adres poczty elektronicznej zgodnie z ustawą z dnia 18 lipca 2002 r. o świadczeniu usług drogą elektroniczną (t.j. Dz. U. z 2017 r., poz. 1219 ze zm.). Wyrażam również zgodę na używanie przez spółkę AUDE sp. z o.o. z siedzibą w Warszawie (02-620), ul. Puławska 118A, KRS 0000216511, REGON 015796792, NIP 5252306020 telekomunikacyjnych urządzeń końcowych i automatycznych systemów wywołujących dla celów marketingu bezpośredniego, zgodnie z ustawą z dnia 16 lipca 2004 r. - Prawo telekomunikacyjne (t.j. Dz. U. z 2017 r. poz. 1907 ze zm.). Wyrażenie zgody jest dobrowolne.