E-mail communication – A relic or the power of marketing?

In the race for winning new customers via more and more innovative channels, you may get lost on the way towards the only effective […]

Anna Zacharuk

★ 4 minutes czytania

Submerging Without Drowning: The Potential of VR

VR could be a success, but it needs a convincing concept; storytelling content and coherence with other marketing materials – such is the conclusion […]

Anna Jakubik

★ 3 minutes czytania

Content marketing and B2B purchases

The rule of thumb for content marketing is: Create content which responds to the needs of your readers. Wanna know what those needs are? […]

Maciej Chojnowski

★ 3 minutes czytania

The Facebook algorithm change – Opportunities or Threats?

The changes in Facebook algorithm have caused anxiety among brands and information providers. We asked expert on digital transformation Anna Robotycka of FaceAddicted whether […]

Paulina Grzęda

★ 10 minutes czytania

How to avoid producing garbage content – advises Shane Snow

Don’t be a dump manager – Shane Snow cautioned at the Warsaw Filmteractive Festival, author of bestseller “Smartcuts: How Hackers, Innovators, and Icons […]

Urszula Radzińska

★ 2 minutes czytania

Stories in business, according to Pixar

Matthew Luhn lives across the ocean, but this year he came to Poland and delivered a closing speech at the Warsaw Filmteractive Festial.

Urszula Radzińska

★ 1 minute czytania

E-mail marketing still effective

With constantly improved social media and ever so modern communicators, is there still a place for a communication tool which has been around for […]

Paulina Grzęda

★ 6 minutes czytania

Quiz at the service of social media

Are you 100% sure when making an important decision at work? a) of course! I have experience and I know what I’m doing b) I […]

Ewelina Jamka

★ 6 minutes czytania

Plan for a channel

You are probably already using several content delivery channels.

Katarzyna Petruk

★ 10 minutes czytania

B2B conversation with Rebecca Lieb

Have you already read our interview with Rebecca Lieb? This time, Igor Bielobradek who supports B2B companies in content marketing, talked with her in one […]

Zuzia Kuczborska

★ 2 minutes czytania