Firstly and lastly: Sales

The latest issue of Marketer+ magazine includes an article by our CEO Ula Radzińska, who was […]

Ewelina Jamka

★ 4 minutes czytania

Role exchange – hard experiment

What is effective internal communication all about? Is it about creating wise strategies and linguistically refined content that you send to your employees in […]

Ewelina Jamka

★ 3 minutes czytania

Plain language respects the customer

High quality content marketing materials are increasingly in demand – this trend has been visible during the CM conferences over the past six months, […]

Katarzyna Petruk

★ 13 minutes czytania

Ho, ho, ho…

We too feel the atmosphere of Christmas:) As I was trying to close an important text on Thursday, two pairs of reindeer ears and antlers […]

Ewelina Jamka

★ 2 minutes czytania

From the life of company – finding content for internal magazine

How do you look for topics to a company internal magazine and find them even when seemingly nothing is happening? Who is the right […]

Katarzyna Petruk

★ 11 minutes czytania

The Challenge: New brand book

Who uses brand books? Contrary to what you may think, they are not only for external communication but also for internal communication specialists – […]

Ewelina Jamka

★ 4 minutes czytania

Slave or ambassador?

Do employees need to like their company? Is it worth striving for it? Maybe it’s enough they are competently performing their duties?

Urszula Radzińska

★ 3 minutes czytania

Screensaver: persuasion and empathy

A good screensaver should be part of a larger informative campaign. When it's well thought out, it can truly influence staff's behavior, says Urszula […]

Katarzyna Petruk

★ 7 minutes czytania

Selling content to listeners

The long August weekend has reminded us that summer is coming to an end and we’re about to face the tasks that had been […]

Ewelina Jamka

★ 6 minutes czytania

Good layout – but what does it mean?

Graphic designers with many years of experience in designing layouts, such as Kasper Skirgajłło-Krajewski who worked e.g. as creative director in “Przekrój,” Edgar Bąk, […]

Ewelina Jamka

★ 3 minutes czytania