Most probably each of the 3,500 participants has a different view of what was happening in Cleveland. Not only because we are different as people, but most of all because we all search answers to our individual questions. The fifth #CMWorld is 123 hours of knowledge provided within 52 subject areas by 225 speakers. This was my third visit to CMWorld and I can definitely say: I like it.
There’s an interesting session on the schedule so I can join it. But if it’s not what I expected, I can leave and find something more relevant to me. I don’t have to fear I won’t be able to memorize such a dose of knowledge or worry that I need to choose between two interesting lectures. I can get back to a presentation when I’m home, plus I have access to recordings from the sessions. This option can be purchased any time – if you didn’t go but are curious, see for yourself.
When choosing the sessions I mostly bet on people that I know from experience. I am their customer – I read their books, newsletters, I listen to podcasts. It is amazing to see their consistent progress during the meetings. I guarantee you can learn something new every time. Who are these people? Let me limit myself to only three names: Andrew Davis, Robert Rose and Joe Pulizzi.
There is room for chit-chats. The conference started with The Rock&Roll Hall of Fame.
We were able to watch documentary film “The story of Content: Rise of the New Marketing”. We have discussed the film here. It is over 40 minutes of valuable and educational footage. Everyone working in content marketing or interested in it should watch the documentary. It addresses all the key issues along with interesting examples. The video is available online (we’re waiting for Polish subtitles!:)).
I like it, because after every visit I have my head full of ideas. I learn lots of new things, discover new possibilities and most importantly, I notice how many interesting possibilities are still ahead. See for yourself, another #CMWorld coming next year.