Human dimension of employer engagement

You expect employees to be engaged? The first step is to meet their expectations. In order to take this step, you need to know […]

Ewelina Jamka

★ 7 minutes czytania

How to avoid producing garbage content – advises Shane Snow

Don’t be a dump manager – Shane Snow cautioned at the Warsaw Filmteractive Festival, author of bestseller “Smartcuts: How Hackers, Innovators, and Icons […]

Urszula Radzińska

★ 2 minutes czytania

Stories in business, according to Pixar

Matthew Luhn lives across the ocean, but this year he came to Poland and delivered a closing speech at the Warsaw Filmteractive Festial.

Urszula Radzińska

★ 1 minute czytania

Remotely or on site?

How about working remotely? This would be hard for a surgeon or a camera operator, but if you’re in a different profession, you may […]

Marta Tomasiuk

★ 3 minutes czytania

E-mail marketing still effective

With constantly improved social media and ever so modern communicators, is there still a place for a communication tool which has been around for […]

Paulina Grzęda

★ 6 minutes czytania

In between the worlds

Virtual reality offers new and quite real possibilities also for marketing – e.g. for creating offer presentations. But we’re still at the stage of […]

Ewelina Jamka

★ 7 minutes czytania

Through emotions to success?

If employer branding was a stick figure, it would embrace with its little hands many areas in an organization, and even beyond it: HR, […]

Ewelina Jamka

★ 6 minutes czytania

“Quality content” – what is that?

Content marketing experts often emphasize that you should focus on the quality of content. But what is this quality and how do you achieve […]

Paulina Grzęda

★ 1 minute czytania

Quiz at the service of social media

Are you 100% sure when making an important decision at work? a) of course! I have experience and I know what I’m doing b) I […]

Ewelina Jamka

★ 6 minutes czytania

Editing and proofreading – inseparable duet

Text editing? What for? What does it even mean? Isn’t it what proofreaders do? These are questions the publisher can expect from the author. […]

Marta Tomasiuk

★ 3 minutes czytania