Building audience

How do you attract devoted audience to your corporate media? Audience that is interested in your company as a whole, not only in one […]

Katarzyna Petruk

★ 5 minutes czytania

Web Summit 2016 – A subjective view

53 thousand people gathered at one event in Lisbon. Was it a lot? Imagine all the inhabitants of Jarocin and Wyszków in one place. […]

Urszula Radzińska

★ 4 minutes czytania

Slow content marketing

Following slow food and slow movement, the time has come for slow content marketing. It is a reply to the flow of content marketing […]

Ewelina Jamka

★ 4 minutes czytania

Computer vs. Creativity

Employee's creativity and efficient thinking is worth his weight in gold. Ironically, fruits of man's creativity – technology and the Internet – impair our […]

Katarzyna Petruk

★ 12 minutes czytania

Pumpkin is content

How is content marketing different from a pumpkin? Apparently, it’s hardly different at all:) Ever since content marketing became a must have for marketing […]

Ewelina Jamka

★ 3 minutes czytania

Be all in or get all out. There is no halfway

Why did I go to Cleveland again to the Content Marketing World? It’s because of the people. People close to my heart and close […]

Urszula Radzińska

★ 4 minutes czytania

Summer required reading

The term 'required reading' isn't here by accident… Hands up those of you who have never devoted their vacation to catching up with books […]

Ewelina Jamka

★ 2 minutes czytania

All writers are equal?

Corporate journalist and SEO copywriter – for both of them the word is the basic tool at work, they both write on order, they […]

Paulina Grzęda

★ 5 minutes czytania

Are you sure you’re making decisions by yourself?

Mental coach and motivational speaker Jakub B. Bączek, the man who has coached Polish volleyball team to victory, and who deals with providing mental […]

Ewelina Jamka

★ 2 minutes czytania

Luxury to admire

For Nenad Senic, content strategist and print specialist, reading headlines like „Print is reborn again!” is quite frustrating. Did print ever died?

Katarzyna Petruk

★ 7 minutes czytania