It assumes content created in content marketing is planned by particular brands, it is related with the brands and indentifies them. Branded content combines advertising with entertaining content. The result is an enjoyable product, which continues to be in line with the mission of a given brand. Branded content is used practically in all known and available communication channels and media, from television, through events, to films, music ang games.
Pozostałe kategorie: top trends, power of contentic, school of contentic, B2E, B2C, B2B