Editing lesson

You get a text. Yes, there are some gems, when you can't help yourself praising the adequacy of metaphors, fluency of the language, stylistic […]

Urszula Radzińska

★ 6 minutes czytania

Say cheese!

That means 14 awards for Aude customers…

Katarzyna Petruk

★ 4 minutes czytania

Tell me your story

Great brands tell stories. Apple – about creative diversity, Greenpeace – about its fight for the planet. What is your company's story?

Katarzyna Petruk

★ 4 minutes czytania

And the word became picture

First we had fun, then an idea, and then an original gift. And a method for nonstandard communication.

Katarzyna Petruk

★ 3 minutes czytania

CSR report in the eyes of the reader

Corporate Social Responsibility (CSR) report is a challenge – both for the customer and the agency. Much data must be presented in a form […]

Katarzyna Petruk

★ 3 minutes czytania

A relationship?

Financing publications with advertising can have many advantages, so the temptation to reach for them is big. On the other hand, many publishers fear […]

Mariusz Czykier

★ 6 minutes czytania

Blogger – a profitable brand

One day experts decided to put it clearly: running a blog is a job.

Katarzyna Petruk

★ 3 minutes czytania

Where lies the power of a blogger?

Bloggers and media experts share what best they have – their knowledge. Which is precious not only to bloggers themselves.

Katarzyna Petruk

★ 5 minutes czytania

Difficult customer? Find the reason in you

Valeria Maltoni, business strategist, author of one of the most popular marketing blogs, answers the question: Why do customers sometimes behave in a way […]

Katarzyna Petruk

★ 3 minutes czytania

Image in action – storytelling

“When a manager decides his goal is to increase revenues by 15%, and he thus communicates his goal to his team, they do not […]

Olga Fedorova

★ 3 minutes czytania