You start a blog, you want to attract a great number of readers and give them content of highest quality. The process takes time […]
Urszula Radzińska
You get a text. Yes, there are some gems, when you can't help yourself praising the adequacy of metaphors, fluency of the language, stylistic […]
Urszula Radzińska
Everyone wants to be efficient. What does it mean, and how do we measure efficiency – says Clemens Koob, Managing Director for Zehnvier, Swiss […]
Urszula Radzińska
Great brands tell stories. Apple – about creative diversity, Greenpeace – about its fight for the planet. What is your company's story?
Katarzyna Petruk
First we had fun, then an idea, and then an original gift. And a method for nonstandard communication.
Katarzyna Petruk
Corporate Social Responsibility (CSR) report is a challenge – both for the customer and the agency. Much data must be presented in a form […]
Katarzyna Petruk
In Trendbook 2014 Natalia Hatalska talks about an important change in the area of sustainability in business. She tells us when sustainable development is […]
Katarzyna Petruk
Financing publications with advertising can have many advantages, so the temptation to reach for them is big. On the other hand, many publishers fear […]
Mariusz Czykier
One day experts decided to put it clearly: running a blog is a job.