Pearl Hunters

We make the most of our publications. New York has given three Pearl Awards 2014 nominations for Aude, and we've won three Pearls.

Magdalena Kozińska

★ 3 minutes czytania

Science-fiction at hand

Each new generation of mobile devices turns our imagination into reality. For producers, a smartphone is the man's universal and omnipresent friend. But is […]

Katarzyna Petruk

★ 4 minutes czytania

How to make a wise choice?

There are reasons why we speak about content marketing 'challenges.' One of them is to choose from among a broad offer of technological solutions […]

Katarzyna Petruk

★ 5 minutes czytania

Are you an online store owner? This solution is for you

Messages sent to users by online marketing channels do not need to be unified and impersonalized. Luckily for marketing experts, some time ago the […]

Urszula Radzińska

★ 3 minutes czytania

Smartphonization of Poles

Even though the phrase does not sound well, this is certainly the most dynamic trend now seen in Poland. We are well acquainted with […]

Katarzyna Petruk

★ 1 minute czytania

Difficult customer? Find the reason in you

Valeria Maltoni, business strategist, author of one of the most popular marketing blogs, answers the question: Why do customers sometimes behave in a way […]

Katarzyna Petruk

★ 3 minutes czytania

Image in action – storytelling

“When a manager decides his goal is to increase revenues by 15%, and he thus communicates his goal to his team, they do not […]

Olga Fedorova

★ 3 minutes czytania

win win

When is a custom project a victory for the company and its agency? When readers' engagement translates to business benefits. What can you do […]

Urszula Radzińska

★ 4 minutes czytania

Candy Girl

Is there a point of telling a story – that takes longer – if you can simply enumerate your points? Well, there is. A […]

Jacek Wasilewski

★ 9 minutes czytania

The power of content

About the power of content and serious challenges that marketers need to face to attract customers with content marketing, tells Clare Hill, director general […]

Olga Fedorova

★ 4 minutes czytania